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Communication is a core leadership function and is closely aligned with effective leadership. There is no escape from growing your communication skills. Every relationship requires skilled communicators, whether in casual groups, formal organizations or within communities.
Leaders are expected to express ideas and share information with various audiences; bosses, peers, employees, customers, partners, stakeholders and influencers.
Communication is giving, receiving or exchanging ideas, information, signals or messages through appropriate media, enabling individuals or groups to persuade, to seek information, to give information or to express emotions.
The Shannon and Weaver Model of Communication is a mathematical theory of communication that argues that human communication can be broken down into 6 key concepts: sender, encoder, channel, noise, decoder, and receiver. A later version of the theory by Norbert Weiner added a 7th concept (‘feedback’)...
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